“Cold” is now “Hot” -the Age of HDD Storage & PCI Compliance
The term “Cold Storage” conjures the image of hard drives in a freezer, or a truck delivering frozen goods. But that it not it. “Cold storage” retains any data that is not actively in use. The Western Digital article mentioned above examines the difference between “hot” and “cold” state. For example, data that is stored in archives is defined as cold storage for infrequent access, whereas “hot” storage is production data, such as financial transactions that need to be accessed immediately.
HDD Cold Storage is growing. An interesting study, “Preparing For Infinite Data Retention” by Horison Information Strategies states “60% of all digital data can be classified as archival, and it could reach 80% or more by 2025, making it by far the largest and fastest growing storage class while presenting the next great storage challenge”.
The reason “Cold is Hot” is that the need to retain data for future accessibility is growing astronomically.
At Renova, we agree this statement holds true and we are poised to tackle this fast-growing storage challenge. Furthermore, the statement above is especially true with financial institutions, which must retain (literally) libraries of hard drives from ATMs.
For example, we all know hard drives house millions of hours of video history and Renova’s experience is that this video history can be of utmost importance to the Bank, local law enforcement, and even the FBI.
A Protected Program & PCI Compliant
This is performed in complete PCI compliance (Payment Card Data Services).